I’ve been saying this for years but not nearly as well as this article on TGC last week. A few excerpts…
Young people who visit a church expect to experience, well, whatever church is. The strangeness is the appeal. Now that fewer people have any family background in church, no one hears a worship band cover an Imagine Dragons song and thinks, “Wow! This isn’t my Grandma’s church!”—in part because Grandma is in her 60s and never darkened the door either.
Too many churches still think the way to reach young people is to replicate the entertainment you can get anywhere else, or to lean into the social activism you find at the local university, or to offer the practical advice a podcaster delivers better.
Read it all here.
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